In a move that could bring Mickey Mouse into the online gaming world, Walt Disney Co. said it is buying social game developer Playdom Inc. in a deal worth up to $763 million. It makes sense as some Disney game titles have done well in recent years.
Playdom is among the leading makers of online social games, including Social City and Sorority Life, and has an estimated 42 million active players each month. This will allow Disney to strengthen its digital gaming portfolio and allow the company to interact with consumers on Facebook and MySpace. Again, it will also pave the way for bigger and better online Disney games.
Tags developer Disney Playdom social gamingRelated Posts
- Majority say they don't count on Social Security
- Playstation, LCD TVs help Sony hit $294 million in profit
- Drivers who drive their car 200,000 miles and up
- IRS Stimulus Payment: How Much Will You Get?
- When Will I Get My Stimulus Check?